I wonder how much he paid to talk to us. He was black which was interesting. Later in the Day at the Cyber-Security Industry Alliance party he was the center of the conversation. He sounded like he was channeling Marc Canter about eLife and DLA’s. He also mentioned this line in the middle that speaks to some of the issues we are working on.
We can’t allow trust to continue to erode. Trust is the foundation of the online world.
Chair of the Board and CEO
His vision for the digital lifestyle
Any time, anyw here
- e-life
- buyit
- destintation
- package
- e-busines
- building relationships
- enabling ideas
- Drving business growth
- increating productiv ity
- Imagine a connected world
- that just gettings started
The digital lifestyle that we all live today.
The way that people access the web.
Digital interactions are ubiquitous.
- Bills, Mail – scanned and tracked.
- Groceries – plugged into supply change.
eLife is here and changing how we live and what we expect out of our lives the two are intertwined.
Expectations for us are growing everyday. To protect family photos fincaical plans. Trust is the issue and they expect that we protect this information as if it was their own.
They want companies to protect their identity and protect critical digital assets – this is a customer demand.
Protect the databases of prime target information. New compliance and regulatory demands…expensive operational changes. Risk based aproach. Shift – burden on the enterprise…each and everyone of us enterprises adn consumers must prove that we are trusted partners risk must go down.
Companies have built into business models – real time tracking managing, self service customer.
Written into assumptions about growth. Cost to process a consumer loan – $10 now, was $200. Can’t go back to old way of doing business. this new way must succeed. Give business to someone they can trust.
Security becomes competative advantage. Security garatees – trump comfort of local we will hurt the whole economy…this is the real hidden threat. LOSS of consumer confidence in the digital world.
Broad adoption of firewalls and intrusion detections. Mitigating the virus and worm challenge – low hanging fruit. Today bigger challenge.
Sophisticated criminal elements. They are interested in anonymity then notoriety. Looking for personal financial information. Not that technically sophisticated.
Socially engineered attacks. Nieavate of most internet users.
150 million fishing e-mails…
Large scale data breaches. Identity theft growing threat to the digital lifestyle. 6 years top list of FTC…50 million americans exposed.
We can’t allow trust to continue to erode. Trust is the foundation of the online world.
Protect the relationships of these digital interactions of this great new world we have created. We need to debunk the myth that just securing the divice. Impossible. to one narrowly focused company to secure
We must join together to solve the global community challenge.
Create a trusted online community. In the digital worlds consumers are the weakest link…we must protect them from themselves.
Customers must meet minimum security…symantec…end point solutions.
Enterprise brand is protected…More aggressive ensuring information protection. Data be retained in a secure manner. Actively look for ways to protect things.
New – Scan for anonomlyes [yuck] Managing security risk part of keeping informaiton safe. Backup and recovery…
Join togehter create trusted online community- end users convienent and safe experience. easy to walk into store get a sense of place – feeling about if it is smart to give them our business…we don’t have our sixth sense….up to the business commuinty to asses what is safe. Must develop sixth sense for
Process for costomers and busiensses authenticate identities to each other. you are your…they are they…authenticated as real.
Trusted community – way to search online world safely. Does the site pose a threat to you? Click and hope. Site safty and security. sites credability in search results. credability rating updated by users as part of broad community.
We all need to develop interactions and information protection. Relationships between costomers and businesses. All of us need to take the lead in pushing for policy changes – privacy protection the business community should push for comprehensive privacy legislation.
US privacy legislation. Protecting children online. Comprehensive response. Information protect and every step along. We need one law that protects all consumers and encourages inovation in data security technology. Uniform laws. TRUST is the foundation of this new world. millions relying on the digital world for work and play. No company can ingonore the safty of there interactions. undermines the trust in brand and business.
Ease and enjoyment of digital lifestyle. Online banking…credit card…healthcare focus on protection.
- We must join together and take responsibility.
- Beyond walls of individual companies.
- Comprehensive end to end.
Continue to eductcat consmerus…